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Sam Cannon

I founded Cannon Law in 2014 with one goal: to represent individuals against large corporations and insurance companies. Since then, I have limited the number and type of cases I handle to make sure my clients get the best legal representation possible. Now, I represent individuals in personal injury and insurance bad faith cases with a large percentage of my clients having suffered traumatic brain injuries.

Since founding the firm, I have helped hundreds of clients financially recover from injuries. In total, I have won more than $10,000,000 for my clients, including numerous six and seven-figure individual recoveries through trial or settlement. In 2020, I was elected by my peers to be an officer of the Colorado Trial Lawyers Association, the largest specialty bar association in Colorado. As a result, I will serve as its President in 2024 and 2025. I am also a member of the American Association of Justice’s Leader’s Forum and regularly speak in Colorado and nationally about personal injury litigation, especially cases involving traumatic brain injuries. I have been rated by Super Lawyers every year since 2017. More than anything, I am very proud of the kind things our former clients have said about us online.

My philosophy about personal injury cases is simple: the more time you put into the case, the better the outcome. For this reason, I strictly limit my caseload to ensure I can give every client the time their case deserves. This means I only represent around 10% of the potential clients that contact our office. Because I do this, I only take cases I believe in, and the cases I accept get enough time and attention for my team to develop a unique strategy to help our client reach their goals. We don’t have a one-size-fits-all approach to our cases any more than our clients are one-size-fits-all people. The process starts with the initial client meeting. In that meeting, my goal is to get to know you and your goals for your case. Once we really understand what you want, my staff and I will use our knowledge and experience to develop and execute a plan to reach those goals. Along the way, we make sure you understand how what we’re doing is helping us reach your goals.

When I get to the office, I know I’m going to spend my day helping individuals fight back against a system designed to silence their voices.

I represent individuals. I’ve found that the legal system isn’t designed to help people. It’s designed to help the bottom lines of corporations and insurance companies. People can get lost in the maze of procedure and buried by the expense of a case. I want to help you fight back. I use my knowledge and experience to even the playing field. Once the company of the other side knows they can’t push you around, you’re more likely to reach your goals.

I want to tell your story and help you recover. Get in touch with me today if you want to set up a free meeting to see what I can do for you.

Office Location:

320 Maple St., #115
Fort Collins, CO 80521


Preparing Clients for Mediation, Trial Talk (October – December 2021).

The Data Driven Law Practice, Trial Talk (August/September 2020).

Nigerian Princes, Ransomware, and Crooked Clients: How to Spot and Avoid Common Legal Scams, Trial Talk (February/March 2020).

Recording Neuropsychological Rule 35 Evaluations in TBI Cases, Trial Talk (August/September 2019).

A Practical Roadmap for Starting a Law Firm, Trial Talk (April/May 2019).

Terrorizing WikiLeaks: Why the Embargo Against WikiLeaks will Fail, 11 J. on Telecomm. & High Tech. L. 305 (2013) available at SSRN.

Hanging a Shingle: Lessons Learned From Launching a Practice As a Young Lawyer, The Docket, (2014). link.


I live in Fort Collins, Colorado with my brittany, Lilly. When I’m not in the office, I’m usually enjoying Colorado’s great outdoors kayaking, skiing, hunting, or golfing.


  • J.D., University of Colorado Law School, Boulder, Colorado
  • B.A., Cornell University, Ithaca, New York
  • Graduate, Colorado Trial Lawyers Association Boot Camp

Bar Admissions

  • Colorado Supreme Court
  • United States District Court for the District of Colorado
  • Wyoming Supreme Court
  • United States District Court for the District of Wyoming
  • Montana Supreme Court
  • United States District Court for the District of Montana